Skin-first notes.
Shade guides, ingredient explainers and what we learn in the lab. Written to be useful, not to sell you something.
Which Mascara Lasts Through Long Diwali Celebrations
The mascara that lasts through long Diwali celebrations is usually a tubing formula, or a good waterproof one if you expect plenty of tears and humidity, applied over clean, dry,...
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5 Hypoallergenic Lipsticks Safe Enough to Gift This Diwali
A hypoallergenic lipstick is the safest kind of lipstick to gift when the person you are buying for has lips that react easily, and...
How to Pick a Lip Balm Before Navratri Garba Nights
Garba nights are long, loud and wonderful, and they are hard on your lips. Hours of dancing, singing, talking, snacking and sipping, often in...
How to Choose the Right Blush Shade for Navratri Look
If you are wondering how to choose a blush shade for Navratri, start with three things: your skin undertone, the colour of your outfit...
What Are the Most Common Ingredients in Makeup Products?
The most common ingredients in makeup products are water, oils, waxes, emollients, emulsifiers, pigments, mica, preservatives and fragrance. Together they decide how a product...
How to Choose the Perfect Lipstick Shade for Your Look
Finding the right lipstick shade is not always as simple as picking a colour you like. A shade that looks beautiful on someone else...
7 Best Makeup Products Recommended for Sensitive Skin
Sensitive skin does not react well to guesswork. A fragrance that seems harmless, a preservative used across most drugstore formulas, or a shade with...
How to Choose a Long Lasting Liquid Lipstick That Suits You
A liquid lipstick that fades by lunch or feels tight and dry by evening defeats the purpose of wearing it at all. The right...
The Science Behind a Moisturizing Lip Balm Formula
A good moisturizing lip balm is not just a quick fix for dry lips, it is a small piece of cosmetic chemistry working in...
Blush Shades That Bring Out Every Skin's Natural Radiance
Blush is one of the simplest ways to add warmth and dimension to a makeup look, instantly making the complexion appear more awake and...